Client stories

Real builds, owned outright.

Not case-study decks — the actual systems, and the people running them. First up: NewFuture Therapy — nine weeks from first commit to a production AI companion built to the therapists' own rules. Scroll the build, then hear it from Laura.

01 · The brief

A practice, not just a page

NewFuture Therapy is Laura and Esther — twin sisters and BACP-accredited counsellors in Wakefield. What began as a premium marketing site grew, phase by phase, into a full digital-therapy platform. Nine weeks from first commit to production AI.

Two-therapist practiceWakefield & online9 weeks, brief → production

NULLSHIFT// build spec · newfuture-therapy

01 — Brand system + encrypted enquiries

02 — SEO engine + resources library

03 — Course platform · private testing

04 — Reflections AI · live in production

nullshift.co.ukBuilding…

newfuturetherapy.co.ukVisit the live site ↗

Face-to-Face Counselling in Wakefield & Online

Growth begins with understanding, curiosity and compassion.

We are Esther and Laura — twin sisters and qualified counsellors offering professional, inclusive therapy for individuals and couples.

Book a free consultationOur approach

ArticlesResources libraryReflections AICourses · private testing— all hers

The part we can't say ourselves

Hear it from Laura

Nullshift // Client story · NewFuture Therapy0:00

0:00

Laura · Co-founder, NewFuture Therapy · Wakefield & online

[02]Your story next

Your business could be the next one here.

Start with the free Agent Consultation — a tailored plan and a live mockup of your system, in under a minute of questions.

Start your consultation Book a call

Free · no commitment · UK-based, global reach